BRANDING
PAID ACTIVATION
Back in November, IVY AÄ held the biggest Winter Wellness event to date at Glacier in Copenhagen. The day started with cold-water swims and sauna relaxation, followed by a calming breathwork session at FoodStudio . The creators enjoyed a delightful breakfast, explored IVY AÏA's latest product range, and curated their own goodie bags at the “Build-Your-Own Goodie Bag Station.” 🫶
The event’s success was undeniable, with creators sharing +90 Instagram stories and producing several videos and feed posts on both Instagram, TikTok & Youtube. All the shared content highlighting the brand reached close to 500.000 users on Instagram only.
We at Reeach Agency managed and hosted the event from start to finish. This included; guest management, creator onboarding, invitations, and seamless execution on the day. It was such a pleasure collaborating with the IVY AÏA team to bring our vision to life. A heartfelt thank you to Brandfix A/S and the marketing team, especially Maria Cecilie Karstoft, Mai Frimer and Sogol for placing their trust in us throughout the entire process.
We are so excited to continue our journey together in 2025 ⚡
"Reeach Agency consistently exceeds expectations, from finding the perfect creators to creating a unique and memorable experience. Their professionalism, creativity, and positive energy make every project a success. With Reeach, I’m confident we’ll continue to achieve incredible results."
📹 Watch the full event video here: https://lnkd.in/d5S_h6YB
IVY AÏA is a skin-friendly beauty brand that embraces functionality, trends, and accessibility. Their product range includes skincare, body care, and beauty items, such as face serums, masks, moisturizers, body creams, self-tan drops, growth serums, lamination brow gels, and BB creams. IVY AÏA is sold exclusively in NORMAL stores.